Alibaba 2017 11.11 Global Shopping Festival: Media Resources

Documents

Factsheet: 11.11 Global Shopping Festival Master

Factsheet: 11.11 Global Shopping Festival Technology Factsheet

Factsheet: Global Buy and Sell

Media Center New Retail Showcase Guide

Primer Deck on Alibaba and 11.11

11.11 Key Opinion Leaders available for media interviews


Press Releases

Oct. 19: Alibaba Group Launches 2017 11.11 Global Shopping Festival 

Oct. 31: Alibaba Group Officially Kicks Off 2017 11.11 Global Shopping Festival

Nov. 11: Alibaba Group Generated Nearly US$12 Billion of GMV in the First Two Hours of the 2017 11.11 Global Shopping Festival

Nov. 12: Alibaba Group Generated US$25.3 Billion (RMB168.2 Billion) of GMV During the 2017 11.11 Global Shopping Festival


Broll

B-roll Handout: Consumers Play Catch the Cat AR Game at Hema Supermarket 

B-roll Handout: Alibaba Group Pop-Up Smart Stores

Updated B-roll Handout: See Now, Buy Now Fashion Show With Consumers Watching

B-roll Handout: 11.11 Kick-Off Press Conference

B-roll Handout: Home Times New Retail Furniture Store of the Future

B-roll Handout: Inside a Wyeth Illuma Pop-Up Store

B-roll Handout: Virtual Dressing Room

B-roll Handout: Watch Mobile Shoppers in Action

B-roll Handout: Wyeth Illuma Pop-up Store

B-roll Handout: Magic Mirror at the Maybelline Pop-Up Store

B-roll Handout: Smart Store: Vending Machine & RFID

B-roll Handout: Mobile Shopping for 11.11 

B-roll Handout: BabyNes Tmall Pop-Up Store

B-roll Handout: 11.11 Ads and Promotions

B-roll Handout: 2017 11.11 Countdown Gala Celebration

B-roll Handout: Countdown to 11.11 from Alibaba Headquarters and First Results

B-roll Handout: Hema Supermarket in Beijing 

B-roll Handout: Hema Supermarket in Shanghai

B-roll Handout: Hema Facial Recognition Payment 

B-roll Handout: Final Moments of the 2017 11.11 Global Shopping Festival


Videos

Inside Alibaba: How New Retail is Changing Everything

China’s Mom-and-Pop Stores Go High Tech for 11.11

Tmall Reinvents the Fitting Room

Get Ready for Alibaba’s 2017 11.11 Global Shopping Festival

Alibaba CMO on How See Now, Buy Now Fashion Show Is Elevating Consumer Experience

Consumers Embrace See Now, Buy Now Fashion Show

A Look Inside a Tmall Pop-Up Smart Store

New Retail Moves Front and Center at the 11.11 Global Shopping Festival

Consumers Tap Away to Catch That Darned Cat (a look at Alibaba’s use of AR gaming to drive foot traffic to offline stores)

How Brands Are Growing Through China Business Through 11.11

As Clock Ticks Down to Midnight, What to Expect From 11.11

New Retail Set to Help China SMEs Go Global

Customer Choice at Heart of New Retail

11.11’s Retail as Entertainment Lights Up Chinese Social Media

GMV Quality as Important as Absolute Number in China

Highlights of 2017 11.11 Global Shopping Festival


Photos

2017 11.11 Global Shopping Festival Photo Gallery (click on yellow bar at bottom of screen to open each album)


Stories

Live Updates from 2017’s 11.11 Global Shopping Festival

CEO Daniel Zhang on why 11.11 has become a National Phenomenon 

Star-Studded Line-Up Revealed for 11.11 Countdown Gala

Tmall Kicks Off 11.11 Buildup With ‘See Now, Buy Now’ Show

Jack Ma in Star-Studded Film to Promote Tai Chi, Chinese Culture

Interview With Jet Li: Gong Shou Dao More Than Just a Movie

Alibaba Offers a Glimpse of What’s to Come at 11.11 Global Shopping Festival

Pharrell Williams to Appear at 11.11 Countdown Gala

Inside Home Times: Alibaba’s Vision of the Furniture Store of the Future

Wyeth Offers 1-Hour Delivery to Some 11.11 Customers

L’Oreal Glams Up ‘New Retail’ to Attract Customers for 11.11

Alibaba CMO Tung on ‘See Now, Buy Now,’ 11.11, Luxury, New Retail

Nicole Kidman Wowed by Alibaba’s 11.11 Shopping Festival

Nike Playing to Win With New Retail and 11.11

How Brands Are Using 11.11 to Create Value Beyond Sales

11.11 GMV Shatters Record, New Retail Shows Promise

Infographic: 2017 11.11 Global Shopping Festival by the Numbers


Third-Party Reports

Fung Global Retail & Tech: Countdown to 11.11 Report: New Retail in Action

Fung Global Retail & Tech: Countdown to 11.11 Report: Singles Day vs. U.S. Shopping Holidays


2016 11.11 Coverage 

Last Year’s 2016 Media Resources Kit