Alibaba Details its Brand Protection and Work in USTR Submission

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Alibaba Details its Brand Protection and Work in USTR Submission



On October 2, Alibaba submitted comments to the United States Trade Representative (USTR) as part of the government organization’s Special 301 Report review process.

Alibaba spokesperson had this to say about the submission:

“More than 100,000 brands do businesson Alibaba’s platforms – a testament to the trust companies and consumers havein our marketplaces. We closely collaborate with brands, associations and regulators to maintain the integrity of our marketplaces. Our recent USTR submission describes our steadfast efforts to protect brands and reflects our strong commitment to intellectual property rights protection.”

The company’s full public submission ishere and an infographic summarizing the company’s brand protection work is below:

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