Hema

Hema, known as Freshippo in English, is a high-tech supermarket and fulfillment centre chain where users can complete their grocery shopping in person using their smartphones or place delivery orders online. With more than 200 stores in China, Hema is at the forefront of Alibaba Group’s New Retail initiative.

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2022.08.18|Chloe Shen

Unpacking Chinese Consumers’ Growing Appetite for Pre-Made Meals Over Takeaway

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2021.10.15|Elizabeth Utley

Alibaba News Roundup: DingTalk Hits 500 Million Users; Lazada Debuts Cross-border Logistics Upgrades For 11.11; HSBC Sponsors Jumpstarter 2022 Competition; Taobao and Freshippo Adopt Senior-Friendly Features

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2021.04.30|Cecilia Li

Alibaba News Roundup: Preparing for China’s Holiday Rush

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2019.06.05|Alizila Staff

Alibaba, UN Team Up for World Environment Day

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2019.02.05|Jing Wang

What’s on the Menu for Chinese New Year? Convenience

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2018.10.19|Alizila Staff

11.11 Turns 10: Alibaba Kicks Off 2018 Global Shopping Festival

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2018.10.19|Alizila Staff

Starbucks, Ele.me Rev Up Delivery Service in China

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2018.09.18|Alizila Staff

Alibaba Investor Day 2018 – Webcast & Highlights

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2018.09.04|Alizila Staff

Mo√´t Hennessy, Alibaba to Unbottle ‘New Retail’ Experiences

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2018.08.07|Alizila Staff

Freshippo Customers Can Track Farm-to-Shelf Journey for Food

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2018.08.02|Alizila Staff

Starbucks Taps Alibaba for Delivery, New Virtual Store

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2018.06.01|Alizila Staff

Meeker: New Retail Surges in China, May Be Roadmap for US Retailers

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2018.05.03|Alizila Staff

Freshippo Launches 10 New Stores in 10 Cities

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2018.04.02|Alizila Staff

Freshippo Kicks Off 24-Hour Delivery Service

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2018.03.23|Alizila Staff

New Adult-Products Channel ‘HErmones’ Launched on Freshippo

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2018.01.22|Alizila Staff

Alibaba, Fonterra Redefine Fresh Milk in China

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2018.01.18|Alizila Staff

Alibaba to Open 3 Freshippo Stores in Xian in 2018

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2018.01.04|Alizila Staff

Alibaba to Open 30 New Freshippo Stores in Beijing by Year-end

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2017.09.29|Alizila Staff

Freshippo Finds Partners to Expand Its ‘New Retail’ Model in China