Brand Growth Opportunities in Post-Covid China: Insights from WPP x Alibaba Webinar Series
October 15, 2020
The nine winners of Alibaba's Go Global 11.11 Pitch Fest are getting ready with a team of experts from Tmall Global for their product launches for the world’s largest shopping event. The U.S. medium-sized brands are leveraging the program as a low-cost, low-risk opportunity to test the Chinese market and fine-tune their strategies before establishing…
WWD
Forbes
WWD
The Business of Fashion
