China’s Hard Seltzer Boom in Brewing

Main Content

China’s Hard Seltzer Boom in Brewing



A new generation of brands has stood out by carving out their niche in China’s hypercompetitive marketplace. See how one of these upstarts, Miss Berry, has been tapping Tmall to quench young consumers’ thirst for low-alcohol drinks.

Reuse this content

Sign Up For Our Newsletter

Stay updated on the digital economy with our free weekly newsletter