Alibaba News Roundup: Taobao Live Brings Businesses Online

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Alibaba News Roundup: Taobao Live Brings Businesses Online



The Alibaba News Roundup is a weekly digest of events, initiatives and happenings across the company. This week’s coverage looks at Taobao Live’s plans to help more industries in China digitize their operations. Also covered is Cainiao’s logistics solutions amid the Covid-19 outbreak as well as new developments in Ant Financial’s strategic partnerships.

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Taobao Live Accelerates Digitization of Agricultural and Retail Sectors

On Monday, Taobao Live announced that it would offer training to 200,000 farmers in ongoing efforts to increase business in rural areas across China. The livestreaming platform aims to generate RMB15 billion ($2.1 billion) in agricultural sales across 16 Chinese provinces this year. Over the past two months, Taobao Live has become an increasingly important tool for farmers looking to get their fresh produce to consumers amid disruptions caused by the coronavirus outbreak. According to the platform, the new initiative aims not only to bring increased revenue for farmers but to also accelerate the digitization of the agricultural industry. This announcement was part of a wider plan from Taobao Live to increase its reach and accessibility, including by helping 200,000 brick-and-mortar retail stores and 100 marketplaces make use of its platform this year.

Cainiao Keeps Freight Moving for SMEs

Alibaba’s logistics arm Cainiao released new measures to support merchants facing transport and logistics disruptions during the pandemic. It launched a new cross-border logistics service with AliExpress to help international merchants deliver small commodities across over 200 countries and regions. In Europe, Cainiao and AliExpress also will cover additional shipping costs incurred as a result of the outbreak.

Separately, Cainiao recently announced plans to charter 200 flights from March to April. On Tuesday, a new chartered plane between eWTP Hubs Hangzhou and Kuala Lumpur made its inaugural flight. Cainiao said the dedicated cargo route will operate five flights weekly and play a key role in providing essential deliveries to Malaysia.

More Coronavirus Aid Pledged to Europe as Supplies Arrive in Asia

Coronavirus-relief supplies donated by the Jack Ma Foundation and Alibaba Foundation have continued to make their way to impacted countries across the globe. In Asia, medical supplies were received in Myanmar, Mongolia and Laos. Earlier this week, the foundations also announced that they would donate additional supplies, including 800 ventilators, 300,000 sets of protective gowns and 300,000 face shields, to countries in Europe.

Ant Financial Strengthens Strategic Partnerships

Ant Financial on Thursday launched its discretionary investment-advisory service as part of its partnership with Vanguard, the U.S.-based asset manager that services 30 million investors globally. The joint venture was first announced at the end of last year as a way to make investment-advisory services more inclusive for users in China and requires a minimum investment of just RMB800. In a separate announcement earlier in the week, Ant Financial said that it would be deepening its ongoing collaboration with the Industrial and Commercial Bank of China by rolling out a feature that would allow merchants to collect payments with QR codes that are compatible with both the Alipay or ICBC apps. The feature is already being tested in cities such as Chongqing, Guangzhou and Hangzhou, and will be introduced to more cities.

Tmall Flagship 2.0 Drives Growth for Brands

Alibaba said more than 120,000 brands and merchants have so far opted into its Tmall Flagship Store 2.0 solution, including Cartier, Yves Saint Laurent Beauté, Gentle Monster, Volvo and IKEA. Key merchants who’ve adopted the new Tmall storefront and its customizable interactive features achieved triple the sales growth of other stores on the e-commerce platform last month. They also saw daily membership sign-ups grow by 386% year-over-year. In March, more than 5 million people have used the new storefront’s AR features to virtually try on cosmetics.

AlibabaAlibaba FoundationAlibaba GroupAliExpressAlipayAnt FinancialbrandsCainiaoCainiao Smart Logistics NetworkChina e-commerceChinese ConsumersCovid-19e-commerceICBCJack Ma FoundationLivestreamingRetailTaobaoTaobao LiveTmallTmall Flagship Store 2.0Vanguard

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